At Lashes by Tini, we get it — in the fast-changing beauty world, it’s not enough to just keep up, you’ve got to stay ahead. As we step into 2025, your clients are looking for something more: softer, more natural lashes that don’t just look good — they keep their natural lashes healthy too.
If you’re ready to level up your lash game (and we know you are 👀), it’s time to refresh your kit, rethink your technique, and get inspired. 💖
Here’s your ultimate guide to what’s in — and what’s officially out — for lashes this year.
🌟 What’s IN for 2025
1. Brown Lashes for Softer Sets
This year, brown lashes are a must-have in your inventory. Clients want softer, more natural looks that blend seamlessly with their natural lash color. Brown lashes offer that luxurious, low-key glam that’s perfect for everyday wear — and they're in major demand for spring and summer 2025.
2. Wispy and Textured Designs
Say goodbye to dense, uniform fans. Wispy textures with light layering and soft spikes are dominating 2025. Clients are asking for sets that look "naturally perfect" — and wispy lash trays make it easier than ever to create this effect without heavy volume.
3. Wet Look Lashes
The wet look trend is still going strong. Artists love it because it gives a sleek, modern finish while using less product. Narrow, closed fans are key — and lightweight lashes help achieve that glassy, fresh-from-the-shower vibe.
4. Custom Lash Mapping
Customization is bigger than ever. Lash artists who offer personalized maps based on eye shape, bone structure, and client goals are setting themselves apart. In 2025, lash maps aren’t just nice — they’re expected.
5. Color Pops and Ombré Effects
Subtle color lashes — like navy, burgundy, or ombré fades — are here to stay. They're an easy upsell for special events or clients who want a soft pop without going full rainbow.
🚫 What’s OUT for 2025
1. Overdone Mega Volume
Heavy, thick mega sets that overpower the natural lash line are officially out. Clients want lighter, breathable sets that respect their natural lashes and offer a more effortless vibe.
2. One-Length, One-Texture Sets
Uniform lengths without texture are a no-go. In 2025, the goal is natural movement and flow — which means a mix of curls, lengths, and thicknesses customized for each client.
3. Ignoring Natural Lash Health
Lash artists who don’t prioritize lash health won’t be in demand for long. 2025 puts the spotlight on aftercare education, lash-safe application, and lightweight, high-quality products.
4. Extreme Bottom Lash Extensions
Heavy bottom lashes are fading away. Clients prefer a lighter enhancement that adds balance without looking harsh.
🔥 Final Takeaway
2025 is all about softness, customization, and lash health — and Lashes by Tini is here to help you stay on top.
From brown lash trays to wispy styles and wet look favorites, we’ve got the professional-quality products you need to stay booked and busy.
Ready to refresh your lash kit for 2025?
👉 Shop Lashes by Tini’s bestsellers today and lead the trend, not follow it.
